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Showing posts from December, 2024

Elite Students/Youth Supporting Saint Luigi - The Coming Generation of Leaders Could Soften Capitalism

  Right now, when it comes to workers, especially those over-50, capitalism has not been kind.  That could change as the next generation comes to leadership, with a softened heart. Signs are that softening of capitalism could happen.  For example, elite students and almost the majority of the young support Luigi Mangione. Here in Substack I lay off where the dia could move on behalf of the aging who need to work - and receive employer-paid health insurance. Most personal bankruptcies happen because of medical bills.  Reforming that financial situation has been Mangione's mission. Emerging is the moniker Saint Luigi. Affordable Career Coach Jane Genova provides end-to-end career services, ranging from diagnosis of the challenges and fix-it strategies to preparation of resume/cover letters/LinkedIn profiles and how to gain control of an interview. I specialize in over-50 work issues. My edge is a background in marketing communications. For a confidential complimentar...

The Dow: Should You Hold Off in Applying for Jobs Where You Don't Want to Work

43,074.21 USD ▲  +731.97 (+1.73%) today December 20, 2:36 PM EST  ·  Market Open Day Week Month Year 5 Year Max 10:00 12:00 2:00 3:30 42,000 42,400 42,800 43,200 Vol  

Leaving NY, LA and Other HCOL Areas: Have You "Aged Out?"

The pile on of inflation, employment insecurity and anxiety about socking away more for retirement is driving those over-50 rooted in HCOL (high cost of living) locations to consider relocating. Where they would go is to LCOL (low cost of living) locations.  That option is dominating the postings and comments on professional anonymous networks such as  Reddit  and  Glassdoor. The hard nut to crack on any plan to move to LCOL is this: Would the tradeoff for reduced fixed costs be lousy professional opportunities. The HCOL areas provide those plum jobs and contract assignments. On Glassdoor there is this: "Living in the smaller city the money went much further and there did seem to be a better overall work life balance. Living in my current city the opportunities both in the firm and outside are much much better ..." In addition is the loss of the prestige of having the professional brand of being where everyone knows the action is happening in your industry....

Your Mother Was Right, It's How You Talk ...

What's prematurely sidelining the over-50 is how they talk. They sound the way we all used to interact  before social media/social networks and Donald Trump changed everything. In this Substack article I provide pointers for rhetorically getting back in the game for 2025.  Affordable Career Coach Jane Genova provides end-to-end career services, ranging from diagnosis of the challenges and fix-it strategies to preparation of resume/cover letters/LinkedIn profiles and how to gain control of an interview. I specialize in over-50 work issues. For a confidential complimentary consultation please text/phone 203-468-8579 or email janegenova374@gmail.com . Remote and in-person.  

Over-50 and Career-Finished? Not So Fast: You Can Start Your Own PR Firm (and re-start the career)

Edelman's 2023 RIF focused on "old pros" in the PR industry. About 240 were axed.  Of course, that sent an arctic chill throughout the field. Many other over-50 players felt fear that they would also be targeted at their PR agencies because of age. Overall, once you hit 50, you're "finished." The research by Pro Publica confirmed that. There's more: If you are fortunate and land another job in your core competence only 10% of you will earn comparable compensation.  However, there is an exit ramp to a new start. That is starting your own PR firm. Compared to other industries, the price of entry is low. Those in PR already know how to promote a business, even an early-stage one. In this article in O'Dwyer's Public Relations I explain how to succeed with your startup.   Affordable Career Coach Jane Genova provides end-to-end career services, ranging from diagnosis of the challenges and fix-it strategies to preparation of resume/cover letters/Linked...

Unretiring - Fill the Gap in Work History with Functional Resume, Become Active on LinkedIn

It might have been short or long - that is, the time between when you decided to stop working for income and when you realized you couldn't afford to be without income from your labor. But now you're back. You’ve unretired. WELCOME BACK Recently, reports Yahoo Finance , Indeed Hiring Lab documented that about 1.5 million have unretired. And, according to T. Rowe Price, 48% made that decision because they needed the money.  YOUR JOB SEARCH MATERIALS The first step back into the world of work is to prepare your job search materials. Those include resume, cover letter and LinkedIn Profile. What’s effective and what will get you passed the AI screeners have changed significantly.  YOUR RESUME Take resumes. The language, for example, has to include the keywords from the job description as well as what's the "in lingo" in the field. Otherwise, the AI robots will toss them. Pick up the language from the help-wanted and research that field of work to also embed you...

Public Relations Agencies - Used to Be Dominated by "Old Pros"

  When I was starting out my career in writing promotional material (we called it "writing" then, not "content creation"), there was downright awe for the "old pros" in public relations agencies. They had the business down cold. Their names appeared not only in the trade press but also general Big Media. The late Jack O'Dwyer also followed what they were up to in his iconic newsletter and his annual print directory. And if your work caught their eye they would mentor you, at least a little. And through them you could receive many lucrative assignments at those large agencies, ranging from Edelman to Hill & Knowlton.  Now, as professional anonymous network  Reddit Public Relations flags: there are fewer of those seasoned public relations players these days: " ... if you're at one of these larger agencies the more senior you are you had better be either very billable or driving new business or you're at risk. The posting was in respons...

Thinking About Owning Your Own Business? You Have Plenty of Company Among the Over-50

  More than 50% of business owners are over-50 and the majority of them indicate they're planning to expand those enterprises.  Most are realistic, keeping them small so they can manage the risk. About a third fly solo, that is, they don't take on partners.  Rare is manifesting becoming the next Marc Zuckerburg. They understand what they can handle well.  And reducing the risk usually entails sticking with what they know. The middle-aged auto dealership sales rep pushed out during slow sales creates a boutique training sales tactics. Hot off the press on Substack is my article on being over-50 and shifting from employee to business owner. Yes, you can change lanes at any age. Affordable Career Coach Jane Genova provides end-to-end career services, ranging from diagnosis of the challenges and fix-it strategies to preparation of resume/cover letters/LinkedIn profiles and how to gain control of an interview. She specializes in over-50 work issues. For a confidential com...

Hold On to This Cliche After You Hit 50: Nothing Gets You a Job Like a Job

  We are back to the raw reality of our parents' generation: Jobs are hard to get. Attached to that brutal reality is another more optimistic one: Nothing gets you a job like having a job. Also, the reverse is true: Not having a job could mean you will have plenty of trouble getting a job. On HuffPost there it is: "Research finds that once you have been out of work for  more than six months , it gets significantly harder at any age to find a job, but particularly for older job seekers."  It should be obvious that if you're aging and without a source of income from work you should grab a job, any job.  What unfolds is that, yes, having a job gets you a job. That is not only because it's a signal to employers that you are employable. In addition, it also does these 5 wonderful things for your job search: Prevents you from getting rusty on the whole continuum of go-to-work personas and skills. If you haven't been on the job, any job, for even a few months you are...

Job: If You're Over-50, Hold On to What You Got

  Well-known is the Pro Publica research that the majority of employees who are 50 years old or older will be forced out of their jobs. Less well-known is another Pro Publica finding: If you're pushed out and if you are able to be hired for  another job in your field only 10% of you will be able to receive comparable compensation.  That's why I recommend this: No matter what chaos is going on in your organization, make it your business to hold on what you got. In this article I published in O'Dwyer's Public Relations, I present 9 strategies how you can go about protecting your job during mergers-and-acquisitions, restructurings, flattening of organizations, Reductions-in-Forces and implementation of AI.  Career Coach Jane Genova provides end-to-end career services, ranging from diagnosis of the challenges and fix-it strategies to preparation of resume/cover letters and how to gain control of an interview. She specializes in over-50 work issues. For a confidential ...

De-Equitizations of Big Law Partners - Managing Demotions

There is going on a high-stakes game in Big Law for top brandname lawyers. Chair of Paul Weiss Brad Karp calls it "an existential war for talent." Those stars receive nosebleed compensation, influence, power and access to whatever resources they need. Simultaneously - and perhaps to balance out that huge financial investment in those powerhouse players - partners whose twinkle has dimmed are being de-equitized. That term is a euphemism for "demotion." American Lawyer reports: "Multiple Am Law 100 firms, as well as midsize and regional law firms, have de-equitized partners in recent months. More are likely to follow suit."  Their book of business may be less and they're not able to develop an adequate amount of new business. Overall, they just aren't pulling in the revenue they used to or, with the bar on performance raised, they currently need to. The demotion can entail a cut in pay. There could also be the shift from the title of "equity p...

2025 - How Long Do You Have to Wait Until Social Security Full Benefits Kick In?

2025 bring changes in Social Security age eligibility for full benefits.  For those of us born between 1943 and 1954, the age was and remains 66.  We, the oldest of the Boomers, have been blessed in unique ways. Higher education was open to our generation. It was cheap. Multi-national corporations were eager to hire us, including  females like myself. Promotions were standard. In the 1980s, when those corporations downsized, we were able to become Accidental Entrepreneurs.  And, many of us continue to work for income. In 2020, according to the Department of Labor, almost 9% of us over-75 were in the workforce. By 2030 that will be almost 12%. I was just invited to do a weekly column on aging and work for a major publication.  Younger folks haven't been as blessed. As for your wait for benefits, here is the story.  Newsweek  documents: Born in 1955 - wait until 66 + 2 months Born in 1956 - wait until 66 + 4 months Born 1957 - wait until 66 + 6 months ...